Social media is widely known as one of the most effective ways to market your business. When social media for financial advisors is used correctly, your thought-leadership expertise and brand awareness can grow quickly. Sharing thought-leadership and blogs on social media can generate traffic to your website. This traffic then gets recognized by Google, and […]

Recent financial advisor studies say that 95% of current year revenue will come from existing clients and 85% of new business will come from referrals. If this is the case, then what should you be doing, right? Perhaps you should stop your business development efforts and/or expand services to your existing clients. This will save you on the […]

One of the best feelings for a financial advising firm is to do a Google search on a topic in which your firm is expert and have your company’s name show up at the top of the results. The main reason this is such an achievement is because it takes a lot of work, time […]

It’s easy to be humble and keep your original ideas and thoughts to yourself, rather than publish them online or via social media platforms. However, as a financial advisor, you are putting your firm at a disadvantage if you don’t have a thriving social media presence. Publishing thought-leadership has many distinct advantages you need to […]

You don’t necessarily have to become a Google expert in order to have prospects flocking to your financial advisory practice. However, you do have to have some knowledge of how Google works so you can make the right efforts to put Google in your firm’s favor. Social media helps reach a large audience in a […]

Thankfully finding the right social media solution isn’t art, it’s science. Your firm wants to solve a problem, but there are many solutions in the market which make it difficult to decide what’s best. But like most business tools, you will know the best fit for your company when you see it. To help you […]

The first option many financial advisors consider when searching for social media solutions is to purchase a program. Other more innovative and ambitious financial advisors may consider building their own program. While these may seem like somewhat logical paths on the surface, the investment required by both in time and money make them poor choices. […]

Subscribing to a social media solution for your financial advising firm is generally more practical and effective than buying one or building one. With the extreme importance social media for financial advisors carries, you have to have a solution that won’t take up a lot of your time, and most importantly, your budget. Buying or […]

Not too long ago, social media helped businesses get ahead of the competition. But nowadays, businesses need social media in order to keep up with the competition. The importance of social media for any business, especially financial advisors, can’t be understated.   So what are your firm’s social media options? There are three options when […]

Roughly 85% of financial advisors across the United States use social media as part of their business practice, proving that social media marketing for financial advisors is a valuable tool and isn’t going anywhere anytime soon. The high percentage of financial advisors using social media also makes sense in light of a report by emarketer.com […]